12% of Brits Drink Scotch. What Does That Mean for Cask Investing?

6.2 million brits drink scotch whisky. Well, it’s 6,197,000 people; but what’s 3,000 drinkers between friends? We’re talking about nearly 12% of the adult population who classify themselves as sco...

The UK Drinks Twice As Much Bourbon As Irish Whiskey

In 2020, Brits Drink Nearly Twice As Much Bourbon Than Irish Whisky. We Talk About The UK's Five Biggest Import Countries For Whisky.

2 Million People Drink Famous Grouse

Single malt scotch gets a lot of attention. But it's not the most popular type of whisky. Famous Grouse is the Best Selling Whisky In The UK. We Talk About How That Impacts On Whisky Cask Investment.

The magic of a whisky warehouse

In this article we consider the magic of a traditional dunnage whisky warehouse, and the vital role they place in the creation of single malt scotch whisky.

Why Your Whisky Is Getting More Expensive

We don’t want to scare you, but our research suggests that the average global cost of whisky will increase over the next five years. Let us explain why the cost of whisky is increasing.

Which Country Buys The Most Whisky?

Whisky is expected to generate £73,639m revenue in global sales in 2021. That’s a lot of whisky. But what country buys the most whisky? When we think of drinking whisky, our mind turns toward the g...

Coronavirus And The Rise Of Whisky Casks as Alternative Investments

Whisky casks are an asset-backed investment. Private investors and funds invest in whisky to diversify their portfolios. Whisky sales have been rising around the world since 2012. Despite the dip ...

Why Whisky Casks are a Better Investment than Bottles

When people think about investing in whisky, they often think about the finished product. But investing in casks of whisky can achieve more reliable returns.